First Endurance rider Tom Zirbel (Bissell Cycling Team) did what he does best on the final stage of the Tour of Utah when he turned in the screaming time of 13:’50” in the 7-mile individual time trial. He beat second place, Brent Bookwalter (BMC) by 9 seconds.  The banked turns on the speedway added a technical element […]

24 year old First Endurance rider Luise Keller (Team Columbia) successfully defended the leaders jersey at Route de France today to achieve her first career tour victory.
After taking the lead on stage 3 with an impressive solo attack during the hilly stage to Les Settons, Keller extended her lead with a dominating performance in […]

First Endurance athletes continue to shine in the Beijing Olympics.  Bradley Wiggins (Great Britian/Team Colombia) won the men’s 4000m Individual Pursuit.  Wiggins fulfilled all expectations by netting the gold medal in the Beijing Olympic Games individual pursuit on Saturday.
24 hours after setting a new Olympic record during the qualifying round, Wiggins took his first Olympic […]

First Endurance riders took their fourth stage win at Route de France on Friday with Ina-Yoko Teutenberg and  Kim Anderson (both on Team Colombia) placing first and second in stage five.
With  First Endurance rider Luise Keller (Team Colombia) currently in the overall race lead, the team spent the day covering attacks to protect the jersey. […]

Beijing Olympics:  First Endurance sponsored swimmer Jason Lezak, who saved Michael Phelps’ chance for eight gold medals, finally got an individual medal for himself.  The hero of the 4 x 100 men’s relay race made good on the feeling that “has been eating at him for four years” – an individual Olympic medal. Lezak was able […]